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近几年,来海尔参观学习的人络绎不绝,大家都来寻找一个共同的答案:海尔为什么能从诞生之日起,在14年中能连续保持住年均86％的超高速增长态势,“秘诀”在哪里?改革开放为海尔带来的最本质、最核心、最打动人的东西是什么?我认为就是四个字:“观念革命”。海尔创立14年来最大的收获,绝不仅仅是销售收入从14年前的348万元翻至108亿元,利税从亏损147万元跃为10亿元,产品品种从一个变为7000个,出口创汇从零变为5636万美元,更重要的是抓住了改革开放为我们提供的一
In recent years, people who came to Haier to visit and study have been in an endless stream. Everyone has come to find a common answer: Why Haier has been able to maintain an average annual growth rate of 86% in 14 years from the date of its birth, Where is the “secret”? What is the essence, the core, and the most touching thing that Haier has brought reform and opening up? I think it is four words: “conceptual revolution.” Haier’s biggest gain in 14 years since its establishment was not only the sales revenue that rose from 3.48 million yuan 14 years ago to 10.8 billion yuan, the profit tax jumped from a loss of 1.47 million yuan to 1 billion yuan, and the product variety changed from one to 7,000, and exports. The foreign exchange earned from zero changed to US$56.36 million. What’s more important is to seize the one that reform and opening up has provided us.