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就在2010年的年末,在我刊主办的“2010年度中国汽车品质总评榜”的颁奖舞台上,长城汽车股份有限公司的代表用高亢的声音再次喊出了“中国造,长城车”的口号。当时,长城以其王牌产品SUV折桂。时隔一个多月,当编辑部的选题单上再次出现长城汽车的时候,它以腾翼C30傲人的销售业绩引起了我们的关注,有些城市的4S店已经停止预定,甚至预约一辆试驾车都很困难。面对腾翼C30的火爆,有人认为全国超过1800万辆的销售数据下,任何车型的销售数量都有可能冲高。可事实上,并不是缸里有水,每个碗里就会有水。当消费者的选择更加理性的时候,产品之间的竞争就会恢复其本原,如何满足消费者的需求就成了关键。腾翼C30作为长城进入三厢家轿市场的力作,在设计阶段就设定了高标准,面对目前油价的不断攀升,实现了低油耗,而为了满足消费者对舒适性和实用性的需求,又力求实现大空间,让A级车拥有B级车的享受。于是,消费者的理性开始爆发。
At the end of 2010, on the awarding stage of “2010 China Auto Quality Board” organized by our magazine, the representative of Great Wall Motor Co. shouted again with the high-pitched voice that “China made, Great Wall car ”Slogan. At that time, the Great Wall with its ace SUV titles off. After a lapse of more than a month, when the Great Wall Motor appeared again on the editorial board’s selection list, it attracted the attention of the sales of the C30 with the Tengyi C30. In some cities, the 4S shop stopped its reservation and even made an appointment Test drive are very difficult. The face of Tengying C30 popular, some people think that more than 18 million nationwide sales data, the sales volume of any model are likely to Chonggao. In fact, there is not water in the cylinder, there will be water in every bowl. When consumers choose more rational, the competition between products will restore its original, how to meet the needs of consumers has become the key. Tengyi C30 as the Great Wall into the Sedan Jiajiao market masterpiece, set a high standard in the design phase, in the face of the current rising oil prices, to achieve a low fuel consumption, and in order to meet consumer demand for comfort and practicality , But also strive to achieve large space, so that A-class car has a B-class car to enjoy. As a result, consumer rationalism began to erupt.