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景德镇特有的人文底蕴、历史古迹、陶瓷文化资源为陶瓷创意文化奠定了坚实基础,景德镇陶瓷陶瓷创意文化素来缺乏宣传,而多媒体技术的蓬勃发展为陶瓷创意文化发展提供了契机和有利条件。本文旨在研究利用多媒体技术的交互性、实时性、数字化、集成性和信息载体多样性等基本特征为陶瓷创意文化的宣传服务。
Jingdezhen unique cultural heritage, historical monuments, ceramic culture resources for ceramic creative culture has laid a solid foundation, the creative culture of Jingdezhen ceramic ceramics has always been the lack of publicity, and the vigorous development of multimedia technology for the ceramic creative culture provides an opportunity and favorable conditions. The purpose of this paper is to study the use of multimedia technology, interactive, real-time, digital, integrated and information carrier diversity and other basic characteristics of ceramic creative culture of publicity services.