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11月18日,是宗申集团成立十周年纪念日。在力之星品牌试运行一段时间后,我们特意在宗申集团十周年纪念日前夕,正式向市场全面推介。在宗申品牌势头正旺的时候,我们为什么要推出力之星品牌呢?在此,我想首先谈谈宗申集团“热动力机械行业内相关多元化”的发展战略。同以往的时代相比,21世纪的企业一个更为突出的特征就是大力推进战略管理,成功的企业离不开战略,这个在动态中不断优化的战略能将企业带向成功。宗申集团的成功便是
November 18 was the tenth anniversary of the establishment of the Zongshen Group. After a certain period of trial operation of the Lizhixing brand, we formally introduced it to the market on the eve of ZONGSHEN’s 10th anniversary. When Zongshen’s brand momentum is booming, why should we launch the Lizhixing brand? Here, I would like to talk about Zongshen Group’s development strategy of “relevant diversification within the thermal power machinery industry”. Compared with previous eras, a more prominent feature of enterprises in the 21st century is to vigorously promote strategic management. Successful companies cannot do without strategies. This continuously optimized strategy in the dynamics can bring companies to success. The Zongshen Group’s success is