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哪家公司是全世界被报道最多的公司?根据 Carma 这家媒体分析公司,全世界报道最多的公司是微软。微软只有25年历史,然而微软这个品牌已经成为仅次于可口可乐的全世界最有价值的品牌。根据国际品牌(Interbrand)这家品牌估价公司的评估,微软的品牌价值为650亿美元。一首不断被广告业神父们所重复吟诵的营销圣歌是广告塑造品牌。而且伟大的广告塑造伟大的品牌。广告塑造了微软这个品牌吗?没有,绝对没有。如果微软在这25年里没有做过一个广告,或一个电视商业广告,
Which company is the most widely reported company in the world? According to Carma, the media analyst company, the most widely reported company in the world is Microsoft. Microsoft is only 25 years old, yet the Microsoft brand has become the world’s most valuable brand after Coca-Cola. According to an assessment by Interbrand, a brand valuation firm, Microsoft’s brand value is $ 65 billion. A marketing chant that is constantly chanted by the advertising founders is an advertising branding. And great ads shape great brands. Advertisement shaped the Microsoft brand? No, absolutely not. If Microsoft has not done an advertisement in these 25 years, or a television commercial,