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美国的Marion Laboratories制药公司在1980~1984年间的年平均销售增长率达到了26%,而同期内该工业的平均销售增长率仅为6%。Marion Laboratories有什么决窍来提高增长率呢?N.Rogerson指出:原因是该公司成功地保持了产品的连续性。
The average annual sales growth rate of Marion Laboratories in the United States reached 26% between 1980 and 1984, while the industry’s average sales growth rate was only 6% in the same period. Marion Laboratories What are the know-how to increase the growth rate? N.Rogerson said: The reason is the company successfully maintained the continuity of the product.