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我国的男性杂志市场还刚刚起步,属于男性自己的新的文化价值意识正在逐步形成,因此如何使我国男性杂志市场发展并形成一定的规模就显得至关重要,特别在面对外国的男性杂志品牌进军国内市场的情况下我们将如何应战,这是非常紧迫并且极其棘手的问题。
The market for men’s magazines in China is still just beginning. The new cultural values that belong to men themselves are gradually forming. Therefore, it is of crucial importance to develop and form a certain scale for the market of men’s magazines in our country. Especially in the face of foreign men’s magazines How we fight against entering the domestic market is a very pressing and extremely difficult issue.