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韩国浦项是全球最具竞争力的钢铁企业之一。阐述了其依靠先进技术降低生产成本,通过不断提高市场占有率及发展汽车用钢产品、密切与下游行业的联系等手段,来保持持续竞争优势。剖析了该公司不断完善技术创新体系,加大研发投入,在金融危机面前仍然坚持扩大投资改造规模,积极开发海外矿产资源,执行海外扩张战略等做法。
Pohang, South Korea is one of the most competitive steel companies in the world. It elaborates that it relies on advanced technology to reduce its production cost and maintain its competitive advantage by continuously increasing its market share, developing automobile steel products, and closely linking with downstream industries. Analyzed the company continued to improve the technological innovation system, increase investment in research and development, in the face of the financial crisis still insisted on expanding the scale of investment and reform, and actively develop overseas mineral resources, the implementation of overseas expansion strategy and other practices.