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创意本身一般并不是商品,然而却能产生相当大的市场价值。如今的市场竞争是文化层次上的竞争,是经营者之间谋略的竞争。
The idea itself is generally not a commodity, but it can generate considerable market value. Today’s market competition is competition at the cultural level, and it is the competition between the operators.