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汉字是当今世界仍在使用的图形文字,对世界有一定的影响力。汉字运用到商业性标志中给商业社会不但增添了文化气息,而且还具有民族性。本文探讨的是汉字运用到商业性标志中的优势。
Chinese characters are still used in today’s world of graphic writing, the world has some influence. The use of Chinese characters in commercial signs not only adds a cultural atmosphere to the business community, but also has a national character. This article explores the advantages of applying Chinese characters to commercial marks.