论文部分内容阅读
企业报有没有可读性?如何提高可读性?历来是人们的热门话题,也是新闻工作者的新的课题。企业报的报道范围窄,这是众所周知的客观事实。综合性报纸虽然报道面很宽,可是它不可能面面俱到地报道各大企业的状况,这个空档只能由企业报来弥补。企业报由于能充分地报道企业发展的状况,直接传达企业领导的工作意图和反映职工的呼声,因此在企业系统的读者中占有得天独厚的优势,可是企业这种优势,并不能说明企业报的可读性已经解决了。如何解决企业报的可读性? 首先,办报人员要珍视企业领导人积极参与办报的意识。随着社会主义建设的发展,企业领导越来越感到综合性报纸在信息交流和教育职工方面满足不了企业发展的需求,越来越想办一张围绕自己企业特点,较集中地反映企业情况的报纸,在企业内交流信息和教育职工,在企业外向社会显示企业的存在和发展,谋求社会的支持和合作。企业领导基于这种办报的目的,往往把企业报看成是企业的机关报,看作是企业党政
Corporate newspaper has not readability? How to improve readability? Has always been a hot topic for people, but also new topics for journalists. It is a well-known objective fact that the coverage of corporate newspapers is narrow. Although comprehensive coverage of comprehensive newspapers, but it is impossible to cover all aspects of the status of major companies, this gap can only be reported by enterprises to make up. Enterprise newspaper can fully report on the status of business development, business leaders directly convey the work intentions and reflect the voice of workers, the readers of the enterprise system occupy a unique advantage, but the business of this advantage does not mean that business can be reported Reading has been solved. How to solve the readability of corporate newspaper? First of all, newspaper staff should cherish the awareness of corporate leaders to actively participate in the newspaper. With the development of socialist construction, more and more business leaders feel that comprehensive newspapers can not meet the demand of enterprise development in terms of information exchange and education of staff and workers, and they are increasingly looking for a document focusing on the characteristics of their enterprises and reflecting the enterprises in a concentrated manner Newspapers, exchange of information and educate workers within enterprises, and demonstrate the existence and development of enterprises outside the enterprises and seek the support and cooperation of the society. Business leaders based on the purpose of this newspaper, often reported as a corporate newspaper organ, as a corporate party and government