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在新的形势下,文化出版企业如何通过资本运营、整合资源实现又好又快发展,以下几个问题值得深入思考。一是战略是成功进行资本运营的保证;二是适合的目标资源是成功进行资本运营的关键;三是着力建设整合资源的核心能力,真正按照现代企业要求进行公司治理,拥有熟悉企业并购和整合的人才团队,建设开放、包容的企业文化,打造企业内部共用增值服务平台,具有较强的融资能力;四是根据企业发展的近中远期战略目标、资本实力、与被整合企业的业务关系等选择合适的整合方式。
Under the new situation, how can cultural publishing enterprises operate through capital and integrate resources to achieve sound and rapid development? The following questions deserve deep consideration. First, the strategy is the guarantee of successful capital operation. Second, the suitable target resource is the key to successful capital operation. The third is to focus on building the core competence of integrating resources, to truly follow the requirements of modern enterprises for corporate governance, and to be familiar with M & A and integration of enterprises Of the talent team, building an open and inclusive corporate culture, to create shared value-added services within the enterprise platform, with strong financing capabilities; Fourth, according to the development of enterprises in the near future strategic objectives, capital strength, and the business integration of the business relationship Choose the right combination.