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90年代,中国轮胎行业面临严峻考验,一方面国内小轮胎厂雨后春笋般地蜂拥而上,国内产量已经过剩;另一方面国外的轮胎大公司纷纷来中国独资或合资办厂以及建立销售点,以大规模的营销攻势抢占中国市场。面临冲击,国内有的大轮胎企业要么与外方合资,要么被收购。就在此时,地处胶东半岛的三角集团总裁、全国劳动模范丁玉华却在全厂的职工大会上响当当地提出:越是在民族工业面临危机的时候,我们越要自我加压,创出我们中国自己的名牌。几年过去了,三角集团状况如何?记者慕名采访了丁玉化。
90 years, China’s tire industry is facing a severe test, on the one hand, the domestic small tire factory mushroomed rush, the domestic production has been surplus; the other hand, the major tire companies have come to China wholly-owned or joint venture to set up factories and sales outlets to Large-scale marketing campaign to seize the Chinese market. Faced with the impact of some large tire companies either foreign joint ventures, or acquired. At this moment, the president of the Triangle Group in the Jiaodong Peninsula, Ding Yuhua, the national model worker, made a speech at the staff meeting of the whole factory: the more we are to pressurize ourselves and create us when the national industry is facing a crisis China’s own brand. A few years later, the status of the Triangle Group? Reporter interviewed Ding Yuhua.