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在报业尤其是都市类报纸发展遇到严重困难的景象下,还有一支报业生力军正勃发生机,那就是老年报业。据民政部发布的《2015社会服务发展统计公报》显示,截至2015年年底,我国60岁及以上老年人口数量达到2.2亿,占总人口比例16.1%。随着我国人口老龄化趋势的逐渐加剧,老年精神文化产品市场正呈现出巨大需求,老年报作为沟通老年人与社会生活的桥梁,已显示出独特的社会价值和广阔的市场前景。以往人们印象中的老年报,每周出两三期,
In the newspaper industry, especially in the development of urban newspapers, which have encountered serious difficulties, there is a vigorous force of the newspaper press force, that is, the newspaper business of the elderly. According to the Statistical Bulletin of 2015 Social Services Development released by the Ministry of Civil Affairs, as of the end of 2015, the number of elderly people aged 60 and over in China reached 220 million, accounting for 16.1% of the total population. With the gradual increase of the population aging trend in our country, the market for the elderly spiritual and cultural products is showing tremendous demand. As a bridge to communicate the elderly with the social life, the annual report has shown unique social values and broad market prospects. People in the past impression that the annual report out of two or three weeks a week,