【摘 要】
：
2007年2月5日,又一家全国性银行——福建兴业银行股份有限公司(简称“兴业银行”)正式登陆国内A股市场,在上海证券交易所挂牌上市。行业的发展带来品牌的竞争,也必将带动广告
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2007年2月5日,又一家全国性银行——福建兴业银行股份有限公司(简称“兴业银行”)正式登陆国内A股市场,在上海证券交易所挂牌上市。行业的发展带来品牌的竞争,也必将带动广告投入的上升。如何选择高质量的传播平台和资源,完成企业品牌传播也成为企业宣传的重中之重。
On February 5, 2007, another national bank, Fujian Industrial Bank Co., Ltd. (“Industrial Bank”) officially landed in the domestic A-share market and was listed on the Shanghai Stock Exchange. The development of the industry brought the brand competition, will also drive the rise of advertising investment. How to choose high-quality communication platform and resources to complete corporate brand communication has also become the most important business promotion.
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