论文部分内容阅读
我国城镇中小学生假期普遍存在着因父母上班而无人管的现象,于是父母用要么送孩子上补习班,要么将孩子关在家里的办法来安排孩子的假期生活,而这些作法都使辛苦一学期的学生无法享受假期生活的轻松与快乐,学生普遍感到压抑与无聊,但几乎每个学生的内心都渴望能出去旅游一趟,放松身心,开阔眼界,增长知识。所以针对这种旅游消费需求进行市场开发将有非常广阔的前景。挖掘这一潜在旅游消费市场时,旅游产品的设计要重点突出教育性,提供的旅游服务要重点保证安全性,旅游收费要尽量的优惠。本文对此消费市场的开发做了初步的探讨。
In our country town primary and middle school students’ vacations are generally unmanned due to their parents going to work. Therefore, parents send their children to a cram school or leave their children at home to arrange their children’s holidays. All these make hardship Semester students can not enjoy the relaxed and happy holiday life, students generally feel depressed and boring, but almost every student’s inner desire to go out to travel, relax, broaden their horizons and increase knowledge. So for this kind of tourism consumption demand market development will have a very broad prospects. Mining this potential tourist market, the design of tourism products should focus on education, providing tourism services should focus on ensuring safety, tourism fees and charges should be as concessions. This article made a preliminary discussion on the development of the consumer market.