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目前,我国社会经济迅速发展,互联网逐渐普及,网络用户数量不断增加,促进了电子商务事业的蓬勃发展。在这种时代背景下,农产品也开始走上互联网平台,并借助电子商务的春风取得了巨大的发展。但是目前和农业有关的电子商务站点较少,还受到很多其他因素的影响,限制了互联网时代农产品的发展。本文首先对互联网时代农产品销售的特点、发展中存在的问题以及发展的策略等进行了具体分析。
At present, the rapid social and economic development in our country, the gradual popularization of the Internet and the increasing number of network users have promoted the vigorous development of e-commerce. Against this background of the times, agricultural products have also started to take the Internet platform and made tremendous progress through the spring breeze of e-commerce. However, currently there are fewer e-commerce sites related to agriculture and are affected by many other factors, limiting the development of agricultural products in the Internet age. This paper first analyzes the characteristics of the sales of agricultural products in the internet era, the problems in development and the strategies of development.