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当大人们被五光十色的时装团团包围时,他们也发现,“米奇妙”、“唐老鸭”、“丽婴房”等海外知名童装品牌。正长驱直入国内童装市场,成为一道充满朝气而又令人失落的独特风景。在儿童用品商店,海外童装(含合资)与国内品牌已成平分天下之势,甚至有将国货挤出店门的咄咄势头。四年前曾一度名扬全国的宁波产“一休”童装现在成了配角:湖南长沙“光明”童装曾于1992年和1993年连夺两届“金桥奖”,名播大江南北,而今天在自家门口,却也难觅芳踪。
When adults are surrounded by colorful fashion groups, they also discover such well-known children’s wear brands as “Mickey”, “Donald Duck” and “Lingyingfang”. The long drive into the domestic children’s wear market has become a unique and vibrant landscape. In children’s products stores, overseas children’s wear (including joint ventures) and domestic brands have become evenly divided among the world, and there is even a tendency to squeeze Chinese products out of stores. The once-abandoned children’s wear in Ningbo, which was once famous throughout the country four years ago, has now become a supporting role: Hunan’s “Guangming” children’s clothing won two consecutive “Golden Bridge Awards” in 1992 and 1993. At the entrance, it is hard to leave.