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广告新人入行就像新媳妇入门(当然是现代意义上的新媳妇),作为已入行十二年的“婆婆”,有点心得: 从打入核心的意义上,“新媳妇”装两天贤惠是非常必要的,就像一个新细胞进入人体必将遭到一定程度的排斥反映一样,如何自保是“新媳妇”面临的首要问题:其次是学会明察暗访:一个新人面对的是一群“老人”,被研究,被观察甚至被揣测是一定的,因此“新人”就要具备眼观六路,耳听八方的特异功能,要懂得团队中的人际关系要义(不是市侩,这是政治,有人的地方就有政治,何况广告行业是人精聚汇的场所)。
Advertising new entry into the line is like a new daughter-in-law (of course, the modern sense of the new wife), as has been in business for twelve years, “mother-in-law” a little experience: From the core into the sense of “new wife” It is imperative that just as a new cell enters the human body, it will surely be subject to a certain degree of exclusion and reflection. How to protect oneself is the primary issue facing the “new wife”: the second is to learn to make clear and unannounced visits: a newcomer faces a group of “elderly” , Is studied, observed or even speculated is certain, so “newcomer” should have a clear-eyed, listen to the peculiar function of all directions, to understand the interpersonal relationships in the team (not the market, this is a political, someone’s place There is politics, not to mention the advertising industry is a gathering place for people).