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近年来,我们适时调整经济发展战略,将蓬莱市明确定性为滨海风景旅游城市,把旅游业作为最具潜力的经济增长点和支柱产业,加速发展旅游经济。一、改革管理体制,理顺行政关系,奠定旅游产业发展的基础 1994年,我们对文物、旅游管理体制进行了改革,把直接供游客游览的蓬莱阁管理处、古市管理处、古船博物馆分别从旅游局和文化局分离出来,合并成立了蓬莱阁管理委员会,直接隶属于市政府,实行自收自支,独立经营。但又出现新的矛盾:旅游部门要从事旅游项目开发,却苦于缺少资金,而新建的蓬莱阁旅游区管委虽有一定的资金,但发展区域和空间受到局限。为此。我们再次撤销蓬莱阁旅游区管委,成立蓬莱市风景旅游区管委,对外同时挂旅游局和文物局的牌子,作为行业管理的职能部门,负责全全市旅游开发、促销和管理。97年,我们又争取省政府批准,设立了蓬莱旅游度假区。通过改革,不仅形
In recent years, we have adjusted our economic development strategy in a timely manner, clarifying Penglai City as a scenic seaside coastal city, and using tourism as the most promising economic growth point and pillar industry to accelerate the development of the tourism economy. First, the reform of management system, streamline administrative relations and lay the foundation for the development of tourism industry In 1994, we conducted reformation of the cultural relics and tourism management system. The management of Penglai Pavilion, the ancient city management office and the ancient ship museum Separated from the Tourism Bureau and the Cultural Affairs Bureau, Penglai Pavilion Management Committee was merged and set up directly under the municipal government to carry out self-financing and independent operation. However, there are new contradictions: Tourism departments should engage in the development of tourism projects, but they suffer from lack of funds. Although the newly established Penglai Pavilion Tourism Administration has a certain amount of funds, the development area and space are limited. to this end. We once again withdraw the Penglai Pavilion Tourism Committee, the establishment of Penglai City Scenic Area Tourism Management Committee, while hanging outside the Tourism Bureau and the Cultural Relics Bureau brand, as the industry management functions, responsible for the city’s tourism development, marketing and management. In 1997, we also won the provincial government approval, set up Penglai tourism resort. Through reform, not only shape