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广电传播媒体包括广播媒体和电视媒体。广播媒体是一种大众传播媒介,它通过无线电波或导线向大众传播声音信息,具有传播速度快、覆盖区域广、收听成本低、收听人数多等优点,如果恰当地运用广播媒介这些优点,能够以少量的投入获得良好的信息传播效果。电视媒体是指以电视宣传为载体,进行信息传播的媒介或平台,与平面媒体、广播媒体、网络媒体、手机媒体和户外媒体合称为六大媒体。作为现代信息社会最具影响力和我国覆盖范围最广的媒体,电视媒体在传
Radio and television media include radio and television media. Broadcasting media is a kind of mass media, which transmits voice information to the public through radio waves or wires. It has the advantages of fast propagation speed, wide coverage area, low listening cost and large number of listeners. If the advantages of broadcasting media are properly used, With a small amount of input to obtain a good effect of information dissemination. TV media refers to the television or media as a carrier for information dissemination of media or platform, and print media, radio media, online media, mobile media and outdoor media collectively known as the six major media. As the most influential modern information society and China’s most extensive coverage of the media, the television media in the transmission