探析“中西合璧”在视觉传达设计中的应用

• 作 者: 张原 林禹杉
• 机 构: 西安工程大学,
• 出 处: 现代装饰(理论)
• 发表日期: 2016年01期
• 关键词: 视觉传达设计 文化元素 造型设计 地域文化 定义 装饰 时装设计师 设计品牌 天圆地方 艺术元素

在大部分国人设计师眼中中国元素被定义为地域文化与道与禅的哲学思想结合,因其丰富的寓意和难掩的魅力,中国元素越来越多的出现在世界各地设计师的设计作品中。其实,早在多年前,东方文化元素就已经在国外大行其道了。甚至在一部分外国设计师眼中,中国元素成为为设计增添贵气的一项选择,其手法大多体现在装饰、颜色和形态。在现如今的创意造型设计中,越来越多的设计师尝试将古典与现代两种风格相互融合的手法来展示“中西合璧”设计风格的内涵。

In the eyes of most Chinese designers, the Chinese element is defined as a combination of regional culture and Taoism and Chan’s philosophical thinking. Because of its rich moral meaning and concealed charm, Chinese elements are increasingly appearing in designers’ designs all over the world in. In fact, as early as many years ago, the oriental culture has become very popular in foreign countries. Even in the eyes of some foreign designers, the Chinese element has become an option for designing extravagance, mostly in the form of decoration, color and shape. In today’s creative design, more and more designers try to combine the two styles of classical and modern to show the connotation of “Chinese and Western design.”