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近年来,随着旅游电子商务的蓬勃发展,2011年11月30日支付宝推出了旅游担保交易的业务,使得“先旅游后付款”成为可能。网络购物的担保交易问题一直是电子商务的敏感话题之一。而在线旅游产品交易的担保交易能起到什么作用,具体操作细节是否完善,未来能否得到大范围推广又成为人们关注的焦点。本文将以支付宝旅游担保交易方案为例,分析旅行社“先旅游后付款”经营模式的必要性与可行性,希望能让读者对这一新型旅游经营模式有一个大致了解。
In recent years, with the booming development of tourism e-commerce, Alipay launched the business of travel guarantee transaction on November 30, 2011, making “post-travel payment” possible. Secured transactions in online shopping have always been one of the sensitive topics in e-commerce. And online travel product transactions secured transactions can play a role in the specific details of the operation is perfect, the future can get a wide range of promotion has become the focus of attention. This article will be Alipay travel secured transactions as an example, the analysis of travel “travel after the first payment ” mode of operation the necessity and feasibility, I hope readers can have a general understanding of this new model of tourism management.