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新媒体是相对于传统媒体有着很多的优势,信息容量大,信息传递速度快,信息交互性强等优势,电视节目在仅有的生存与发展空间中,应该如何发挥其自身优势才能实现自我的生存与发展。
Compared with the traditional media, the new media has many advantages such as large information capacity, fast information transmission and strong information interaction. How can the television program realize its own advantages in the only space of existence and development? Survival and development.