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国家近年来改革开放的过程中,对外交流日益增多,外国友人来中国境内旅游已经成为了新的浪潮。在这种跨文化交际视角下旅游景点公示语的翻译逐渐得到人们的重视。旅游景点在国际化的同时其公示语的翻译出现了质量参差不齐的现象。这种现象的出现除了翻译工作未能得到重视外,与翻译人员本身的水平也有关系。为让旅者对景区有更好的了解,增强景区的国际化特性,越来越的景区选择增加旅游景点内的公示语,这就需要翻译人员与社会公民一起努力,对翻译进行监督和审查。
In the course of the reform and opening up of the country in recent years, there has been an increasing number of foreign exchanges, and foreign tourists traveling to China have become a new wave. In this perspective of intercultural communication, the translation of the publicity signs of tourist attractions gradually attracts people’s attention. In the internationalization of tourist attractions at the same time, the publicity language translation appeared uneven quality of the phenomenon. In addition to the fact that the translation work has not been taken seriously, the appearance of this phenomenon is also related to the level of translators themselves. In order to let travelers have a better understanding of the scenic area and enhance the international characteristics of the scenic area, more and more scenic spots choose to increase the publicity signs in tourist attractions, which requires translators and social citizens to work together to supervise and review the translation .