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一、生态旅游及其产品的内涵经过20多年的研究和探索,“生态旅游”含义已经由单纯的认为“是一种以自然环境为资源基础的旅游活动”上升到对“生态”一词更深层次的理解。与传统的大众旅游相比,其优越性不仅体现在对生态旅游资源的保护,还体现在“通过减轻环境压力来平衡经济利益,通过保持旅游资源和文化的完整性,实现区间的利益共享和公平性”等方面。而生态旅游产品则是指以生态学原则为指针,以生态环境和自然资源为取向而开发的,一种既能获得社会经济效益,又能促进生态环境保护的旅游产品。
First, the connotation of ecotourism and its products After more than 20 years of research and exploration, the meaning of “ecotourism” has been replaced by the simple assumption that “a kind of tourism activity based on natural environment” Ecology “a deeper understanding. Compared with the traditional mass tourism, its superiority is not only reflected in the protection of eco-tourism resources, but also reflected in ”reducing the pressure of the environment to balance the economic benefits, by maintaining the tourism resources and cultural integrity, to achieve the sharing of benefits And fairness "and so on. The ecotourism product refers to the principle of ecology as a guide to the ecological environment and natural resources as the orientation and development, both to obtain social and economic benefits, but also promote the protection of the ecological environment of tourism products.