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本文运用文献资料法,逻辑分析法对福建省体育旅游资源的开发状况进行了分析,结果显示福建省体育旅游缺少在国内外有较大影响的核心旅游产品,开发模式相对单一,缺少地方特色鲜明并具有核心竞争力的旅游品牌;资源整合力度欠缺,缺少整体性规划等,建议以“一轴、两圈、五主题”模式,对福建省体育旅游现有资源进行合理开发与整合,以促进体育旅游的发展。
This paper analyzes the development of sports tourism resources in Fujian Province by means of literature and logical analysis. The results show that the sports tourism in Fujian Province lacks the core tourism products that have a greater impact both at home and abroad. The development model is relatively simple and there are no clear local characteristics And has the core competitiveness of the tourism brand; lack of resources integration, the lack of overall planning, it is proposed to “one axis, two laps, five themes ” mode, the rational development and integration of the existing resources of sports tourism in Fujian Province, To promote the development of sports tourism.