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经典回放:中国消费升级历程改革开放至今,中国人的消费观念和消费行为与25年前相比,已经有了天壤之别。在改革开放之初的商品短缺时代,人们还是习惯于“新三年、旧三年,缝缝补补又三年”的传统消费模式,人们穿着打补丁的衣服,并以此为勤俭的标志。再看看今天,25年后,你在大街小巷绝难看到有人穿着哪怕是有一个小洞或补丁的衣服。如果把每年的中国消费景象浓缩成一张幻灯片,逐一播放这25张幻灯片,我们就会发现,不知不觉间中国人的消费模式已经发生了以下翻天覆地的变化:
Classic playback: the process of upgrading China’s consumption So far, China’s consumer attitudes and consumer behavior compared with 25 years ago, there has been a world of difference. In the era of commodity shortage at the beginning of the reform and opening up, people were accustomed to the traditional consumption pattern of “three years in new years, three years in old age, three years in a staggering seams,” and people were wearing patchy clothes and used it as a symbol of diligence and thrift. Take a look at today, 25 years later, you find it difficult to see someone in the streets wearing even a small hole or patch of clothes. If we condense the annual Chinese consumption scene into a slideshow and play these 25 slides one by one, we will find that the Chinese consumption pattern has witnessed the following earth-shaking changes: