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根据一线教学实践经验和对任务驱动教学法的理解谈一谈任务驱动教学法在汽车及配件营销教学中的运用。一、对任务驱动教学法的认识“任务驱动”教学法,简单地说,就是“力求以任务驱动,以某个实例为先导,进而提出问题,引导学生思考,通过学和做,培养学生分析问题和解决问题的能力”。汽车及配件营销是一门理论性和实践性兼具的课程,是汽车整车与配件营销专业的一门重要专业课程。传统的汽车及配件营销教学中,教学模式主要是以教师讲授为中心,对
Talking about the Application of Task - Driven Teaching Method in the Automobile and Accessories Marketing Teaching Based on the First - line Teaching Practice Experience and the Understanding of the Task - Driven Teaching Method. First, the task-driven pedagogy awareness “task-driven ” pedagogy, simply, is “strive to be task-driven, with an example as a guide, and then ask questions, guide students to think, through learning and doing, Develop students’ ability to analyze and solve problems. ” Automobile and accessories marketing is both a theoretical and practical course, is an important automotive professional automotive and accessories marketing course. In the traditional teaching of automobile and accessories marketing, the teaching mode mainly centers on teachers’ teaching,