论文部分内容阅读
业内评价,今年是乳品广告大战年,但随之而来的则是,如此多的巨额广告投入是否值得?与乳业各巨头们的销售额是否成正比?
Industry evaluation, this year is the Year of the Dairy Advertising Campaign, but the ensuing is that so many huge advertising investment is worth? With the dairy giant’s sales are directly proportional to?