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广播双向互动传播的初始形式是延时性双向互动传播,到现在已经发展为短信平台的使用,热线电话的直播,手机连线互动等,这些可以最大程度地互相传授,从而使得节目中互动交流更加充分。广播现场报道除了具有交流信息、引导舆论的功能外,还因其逼真直观的现场感,小中见大的包容性,给人以身临其境的美感,具有审美的功能。恰到好处的现场报道可以使节目的节奏富有变化,造成对听众听觉感受的强烈冲击。变化所具有的张力,变化所带来的美感,使现场报道在广播服务类节目中具有一种不可抗拒的魅力。那么,服务类节目外场如何找到定位就成了当务之急,而对于外场的互动连线的探讨就显得格外重要。
The initial form of two-way interactive broadcasting is delayed two-way interactive communication, and now it has been developed for the use of SMS platform, hotline broadcast, mobile phone connections, etc., which can maximize mutual imparting, so that the program interaction More fully. In addition to the function of exchanging information and guiding public opinion, radio coverage has also provided aesthetic functions due to its vivid and intuitive on-the-spot feeling, small and medium-sized inclusiveness, and immersive beauty. Just-on-site coverage can make the rhythm of the program rich and varied, resulting in a strong impact on the audience’s hearing. The beauty of the tension and change brought by the change has made the live coverage an irresistible charm in broadcasting service programs. So, how to find out the location of service programs has become a top priority, but for the field of interactive connection is particularly important.