论文部分内容阅读
上海新闻出版局发布的《2015少儿出版阅读现状与未来趋势》显示:近10年间,少儿图书市场的年均增幅达到了10%,儿童读物占比不断扩大,占据超过40%的份额。另据统计,现在中国每年出版童书6亿册,销售总额数十亿元。亚马逊中国形成的一份《少儿阅读趋势报告》:通过对比各年龄段少儿图书销售数据发现,中国的少儿阅读年龄段存在整体前移的现象,0~6岁的孩子成为少儿图书的销售主体且占比不断提高。
The “2015 Children’s Publishing Reading Status and Future Trends” released by the Shanghai Press and Publication Bureau shows that in the past 10 years, the average growth rate of the children’s book market has reached 10% and that of children’s books has continuously expanded, accounting for more than 40% of the total. According to statistics, China now publishes an annual volume of 600 million children’s books with a total sales of billions of yuan. Amazon China to form a “children’s reading trend report”: By comparing children’s book sales data of all ages found that China’s children reading age there is a whole forward move, 0 to 6-year-old children to become children’s books sales and The proportion continues to increase.