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Earths population recently surpassed 7 billion people.Demographers predict that by 2025-12 short years-the population will reach 8 billion.Thats like adding another India or China.The question becomes: how do we continue to realize the human potential while recognizing planetary and environmental limitations.At Dell, we believe that technology plays a key role in enabling whats impossible today to become a necessity for tomorrow.The innovation required to drive these solutions starts with asking the impossible and often outlandish questions.This presentation provides a case study on Dells industry leading packaging innovation.