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随着我国科技技术的不断进步,在电子科技的发展中出现了新媒体这样的一种媒介形式,新媒体环境下能够使得我国的影视制作与传播有一个更好的发展基础,当前的新媒体被广泛的实践到当前流行的影视之中,对于影视的制作与技术来讲,其能够更好的丰富画面上的表达效果,并在一定程度上加强了影视艺术的技术,最重要的是其在根本上减小了媒介与观众之间的距离,更加的接地气,从而提高了我国影视的快速发展的脚步。本文研究分析了新媒体环境下的影视制作与传播的意义,并且阐述了当前影视制作与传播的发展途径。
With the continuous improvement of science and technology in our country, a new form of media such as new media has appeared in the development of electronic science and technology. Under the new media environment, it can make our country’s film and television production and dissemination have a better foundation for development. The current new media Is widely practiced into the current popular film and television, for film and technology production, it can better enrich the expression on the screen, and to some extent, strengthen the technology of film and television arts, the most important is its In the fundamental reduction of the distance between the media and the audience, a more grounded atmosphere, thereby enhancing the rapid pace of development of China’s film and television. This paper analyzes and analyzes the significance of film and television production and dissemination in the new media environment and expounds the current development of film and television production and dissemination.