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创新是一个企业的灵魂。也是企业报的灵魂。如果只安于老一套,那就摆脱不了“黑板报”的面孔、“工作简报”的水平,永远脱离不了“没看头”的行列。企业报怎样不断增强自身的创新能力呢?领导必须重视,建立相应的创新制度,构建一条“记者——编辑——总编”的业务创新链只有领导重视了,内部的创新才有可能进行下去。企业报的领导要将创新的观念时刻地灌输给全体的业务
Innovation is the soul of an enterprise. It is also the soul of business newspaper. If you are comfortable with the old rules, you can not get rid of the face of the “blackboard”. The level of the “work briefing” will never be able to escape the “unattainable” ranks. How to enhance the enterprise’s innovation ability? The leaders must pay attention to the establishment of the corresponding innovation system and construct a “reporter-editor-editor” business innovation chain. Only the leaders attach importance to the internal innovation is possible to go on . The leader of an enterprise newspaper should always impart the concept of innovation to the entire business