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非物质文化遗产旅游是推动旅游多元化、特色化、可持续发展的重要力量。本文运用符号学理论,以四川非物质文化遗产—四川皮影戏为例,从指称意义、言内意义和语用意义三方面分析英译资料,进而从理论层面阐释符号学对四川皮影戏英译的指导意义,从现实层面说明英译四川皮影戏对推动“一带一路”建设,促进文化旅游,带动经济发展的重大作用。
Intangible Cultural Heritage Tourism is to promote tourism diversification, specialization, sustainable development, an important force. This paper uses semiotics theory to take Sichuan shadow play as an example to analyze the English translation data from three aspects: referential meaning, linguistic meaning and pragmatic meaning, and then to explain the semiotic approach to the translating of shadow play in Sichuan from the theoretical perspective Meaning, from a realistic point of view of the English translation of Sichuan shadow play to promote the “Belt and Road” building, promote cultural tourism, promote economic development.