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经济越发展,社会越进步,保险越重要。随着寿险营销机制进入中国大陆,中国寿险业经历了从无到有、从小到大和从弱到强的发展历程。然而,在2008年全球经济危机爆发后,我国的寿险业发展步伐逐渐趋缓,出现了滑坡趋势,特别是进入到2012年,整个寿险行业面临“消负”压力,这与经济的发展是不协调的。分析我国寿险业发展现状,承保规模上升乏力,社会公信力下降等问题凸显,其根源在于行业主体在近几年的发展过程中一味追求市场的抢占和规模的扩大,而忽略了基础管理和服务水平的提高问题,没有坚持走一条可持续发展的道理,引发了
The more economic growth, the more social progress, the more important the insurance. With the marketing of life insurance into Mainland China, the life insurance industry in China has undergone a development from scratch, from small to large and from weak to strong. However, after the outbreak of the global economic crisis in 2008, the pace of development of China’s life insurance industry has gradually slowed down and a trend of landslide has emerged. Especially in 2012, the entire life insurance industry is under “negative pressure”, which is in line with the economic development uncoordinated. Analysis of the status quo of China’s life insurance industry, underwriting fatigue increased weakness, the decline in public credibility and other issues highlight its roots in the development of the industry in recent years the blind pursuit of the market to seize and expand the scale, while ignoring the basic management and service levels Raised the issue, did not insist on a sustainable development of the truth, triggered