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随着社会信息科技的不断进步和发展,给平面印刷品的视觉设计也带来了越来越多的新理念、新可能、新方向。互动式的平面设计给平面印刷品同周围各种环境因素的互动提供了可能,让使用者能够以互动的交流方式融入到相关的信息内容当中。本文就平面印刷品互动设计中的设计理念和设计手法进行简单的论述和分析,以期能够更好的提高平面印刷品的设计水平和质量,促进和推动平面印刷品行业的稳定、持续、和谐发展。
With the continuous progress and development of social information technology, more and more new ideas, new possibilities and new directions have been brought to the visual design of print products. The interactive graphic design provides the possibility for the interactive printing of the print with the surrounding environmental factors so as to enable the user to integrate the relevant information into the interactive print. This paper simply discusses and analyzes the design concepts and design techniques in the interactive design of print, with a view to better improve the design and quality of print, and promote and promote the stable, continuous and harmonious development of the print industry.