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为了占领用户市场,IM的早期发展都不免会进入免费的模式,然而在免费的背后潜藏着无限的盈利商机。谈到即时通信,估计大部分网民及部分手机用户,都会想到目前已经非常普及的QQ、MSN、旺旺、飞信等IM工具。以QQ为代表的成功的IM先行者在免费外衣之下的IM盈利模式却正显示着其现在以及将来发展的无限商机,免费不是IM的终级目标,提供更多附加值的盈利模式才是其未来的归宿。
In order to occupy the user market, IM’s early development will inevitably enter a free model, but hidden in the back of the free unlimited profit opportunities. When it comes to instant messaging, it is estimated that most Internet users and some mobile phone users will think of IM tools that are already very popular, such as QQ, MSN, Want Want and Fetion. The successful IM pioneer represented by QQ IM profit model under the free coat is showing its unlimited business opportunities now and in the future, free is not the ultimate goal of IM, to provide more value-added profit model is its The future of the fate.