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前不久,一则新闻引起了笔者的注意:陕西周至油桃滞销5毛钱一斤没人要,果农无奈倾倒。但在淘宝网上,一家位于山东蒙阴的电商卖家却以每斤5块钱的价格单月卖掉了近2万斤油桃。显然,此类“果贱伤农”事件并非简单的供应过剩,销售渠道不畅才是主因,而农品电商则是改变这种状况的有效途径。
Not long ago, a news aroused the author’s attention: Shaanxi week nectarines unsold 5 cents a pound no one wants, fruit farmers helpless dumping. However, on Taobao, an electricity supplier sellers in Mengyin, Shandong Province, sold almost 2 million pounds of nectarines in a single month at a price of 5 yuan per catty. Obviously, such “low prices hurt farmers” event is not a simple excess supply, poor sales channels is the main reason, and agricultural electricity supplier is an effective way to change this situation.