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据统计,在亚洲呈现出工业化程度赴高其传统零售业态比现代零售业态所占市场份额越少的趋势。例如在印度、中国、印度尼西亚、泰国、马来西亚、台湾,传统零售业态分别占市场份额的2%、15%、30%、40%、45%、61%,而现代零售业态则依次分别占据98%、85%、70%、60%、55%、39%。究其原因有自身原因,如传统零售业以单店经营为主,规模效应低;市场定位模糊,难以满足人们多样化、个性化的商品服务需求。还有外部原因,如超市和专卖店等现代连锁业态以购物便利性和服务专业化促使居民购买力大量分流,对传统零售业(百货商场、菜市场、杂货店)产生巨大替代作用。在国际上,现代百货业也面临着资金周转率较低、经营费用率较高、行业相对成熟、竞争激烈、成长性差、赢利能力差等问题,例如2001年沃尔玛的净资产收益率为20.2%,销售收入增长率为17.4%,净利润增长率为15.3%。而百货公司里经营状况较
According to statistics, the trend of industrialization in Asia shows that the market share of its traditional retail formats is lower than that of the modern retail formats. In India, China, Indonesia, Thailand, Malaysia and Taiwan, for example, traditional retail formats account for 2%, 15%, 30%, 40%, 45% and 61% of the market share respectively, while modern retail formats account for 98% , 85%, 70%, 60%, 55%, 39%. The reasons for its own reasons, such as the traditional retail business to a single store-based, economies of scale low; market positioning is ambiguous, it is difficult to meet people’s diverse and personalized service needs of goods. There are also external reasons, such as supermarkets and stores and other modern chain formats to shopping convenience and professional services to promote a large number of residents purchasing power diversion, the traditional retail (department stores, markets, grocery stores) a huge alternative. Internationally, the modern department store industry is also facing problems such as lower capital turnover rate, higher operating expense ratio, relatively mature industry, intense competition, poor growth ability and poor profitability. For example, in 2001, Wal-Mart’s ROE was 20.2% , Sales revenue growth rate of 17.4%, net profit growth rate of 15.3%. The department store operating conditions more