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伴随着影视产业在中国日益蓬勃的发展,影视作品的质量越来越受到重视。本文通过运用传播学、受众心理学等学科的理论框架和研究成果,以文献实证和辩证分析为基础,注重理论联系实际,以“迪斯尼”为例讨论了电影创作的成功经验,试图为影视创作在中国的蓬勃发展提供有益建议。本文认为研究电影创作的新模式,可以促进影视创作市场的繁荣,奠定中国影视产业在世界影视产业中的地位。
With the development of film and television industry in China, the quality of film and television works is getting more and more attention. Based on the empirical and dialectical analysis of the literature, this dissertation focuses on the relationship between theory and practice, and discusses the successful experience of film creation with “Disney ” as an example, using the theoretical framework and research achievements of the fields of communication and psychology of audience. Film and television creation in China’s booming development provide useful suggestions. This paper argues that studying a new mode of film creation can promote the prosperity of film and television creation market and lay the position of Chinese film and television industry in the world film and television industry.