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经营之道究竟为何?这对经营者来说,大都取向是“追求利润或利益”。这种取向或无大错。因为无利企业就无法生存和发展。但是,单纯地追求利润和利益,唯利是图将“利”作为经营的唯一目标,那就失之偏颇了。古人言,君之求财,取之有“道”。此“道”即是告诫经营者应做到经营与伦理的结合,也就是所谓的“修德进业”。“进德修业”反映中国传统经营的“重德”思想,其源之于《易经·象传》:“地势坤,君子以厚德载物。”用以为人处事,形成“经营与伦理结合”的特质。那么,从“厚德载物”出发的“进德修业”的内涵
What is the business way? This operator, most of the orientation is “the pursuit of profit or interest ”. This orientation or no big mistake. Because unprofitable businesses can not survive and develop. However, simply pursuing profits and interests, mercenary attempts to make “profit ” as the sole goal of business will lose its bias. The ancients, the king of money, take “” Road. This “Road ” is to warn operators should do business with the ethics of the combination, which is the so-called “Moral Education ” reflects the traditional Chinese management “heavy German ” thought, its origins in the Book of Changes: “terrain-kun, a gentleman with virtue.” , Forming a “business and ethical combination of” traits. Then, starting from “virtue and morality ” “moral education ” connotation