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大客户服务成败不仅在于资源整合,维护良好合作关系,促进长远发展;更在于为客户提供创意独特、级别超群的服务。海纳百川,故能成就伟岸;荣辱不惊,故能风雨同行。网易一直以来对于大客户有着自己独到的见解。大客户之所以能成为大客户,不仅是因为单一的客户实力成就了其行业翘楚的地位;同时也因为大客户的品牌纵深影响及产品的多元结构形成了夯实的企业综合实力。这些重要元素,缺一不可。在客户成长的历程中,未必总是阳光普照,偶尔也会阴晴圆缺。作为合作的搭档、真正的朋友,当网易面对大客户的实体需求时,始终做到“宏观把握,微观洞察”。
The success or failure of large customer service lies not only in resource integration, maintaining good relations of cooperation, and promoting long-term development; but also to provide customers with unique creative, superior level of service. Heiner rivers, it can stalwart; honor shameless, it can storm peer. Netease has always had its own unique insights for big clients. The reason why large customers can become big customers is not only because of the single customer’s strength, but also because of the deep influence of large customers and the diversified product structure, they have formed a solid enterprise comprehensive strength. These important elements are indispensable. In the course of customer growth, not always sunny, and occasionally cloudy. As a partner of cooperation, a real friend, when Netease face the needs of large clients entity, always be “macro-control, micro-insight ”.