论文部分内容阅读
在竞争越来越激烈的现代市场中,企业的竞争优势与员工的素质是分不开的,特别是直接面向市场终端的销售业务代表,优秀的销售业务代表是企业获得利润和是否是可持续发展的关键。本文主要通过研究中小乳制品企业销售业务代表的胜任力特征,建立适合中小乳制品企业销售业务代表的胜任力模型。
In the increasingly competitive modern market, the competitive advantage of the enterprise is inseparable from the quality of the employees, especially the sales representative directly facing the market terminal. The outstanding sales representative is whether the enterprise is profitable and sustainable The key to development. In this paper, mainly through the study of small and medium-sized dairy business sales representatives competency characteristics, the establishment of small and medium-sized dairy business sales representatives for competency model.