在非物质文化遗产保护与传承中大众传播的积极作用探究

• 作 者: 刘力争
• 机 构: 山西省大同市灵丘县人民文化馆,
• 出 处: 参花(下)
• 发表日期: 2015年09期
• 关键词: 非物质 文化遗产保护 传承人 大众传播 物质文化遗产 政治地位 技艺 状态 宣传 团体 民间

我国的非物质文化遗产名目一直处于上升状态,这虽然给民间的一些技艺予以了政治地位,但是非物质文化遗产的保护与传承工作却显得非常吃力,尤其是对于技艺一类的非物质文化遗产,保护与传承工作非常困难,一方面是因为现有的传承人逐步老去,而且传承团体较少,另一方面还受到了文化遗产自身特点的影响,不得不说,这与非物质文化遗产的传播、宣传有着一定的联系。一、非物质文化遗产与大众传播简介大众传播对非物质文化遗产存在单向作用,

Although the name of the intangible cultural heritage in our country has always been on the rise, although it has given some folk art a political status, the protection and inheritance of the intangible cultural heritage have become very laborious, especially for the non-material cultural heritage It is very difficult to protect and inherit the work because, on the one hand, the current heirs gradually become old and the inheritance groups are small, on the other hand, they are also affected by the characteristics of the cultural heritages. I must say that this is not compatible with the intangible cultural heritage The spread of publicity has a certain link. I. INTRODUCTION TO INTANGIBLE CULTURAL HERITAGE AND MASS MEDIA Mass communication has a one-way effect on intangible cultural heritage,