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近年来,中国动画市场不断繁荣,中国动画产业有了长足的进步与飞跃,创作出了不少优秀的动画作品。但是随之暴露出来的一系列问题也应该引起我们的警觉与深思,诸如跟风抄袭情况严重,动画题材缺乏新意,观看人群低龄化等问题。中国饮食文化源远流长,其包含的思想、审美、民族性格特征等内容具有很高的创作性和可挖掘性。本文通过分析中国饮食文化的历史与现今中国动画创意的缺失,探究以中国饮食文化为主题进行动画创作的可行性,为国产动画增添新的思路与方向。
In recent years, the Chinese animation market has been booming. China’s animation industry has made great strides and leaps and has created quite a number of excellent animated works. However, a series of problems that should be exposed at the same time should arouse our vigilance and contemplation. For example, we should follow suit on a serious issue of plagiarism, lack of new ideas on animated themes, and watch the younger age groups. The Chinese food culture has a long history, and contains such elements as ideology, aesthetics, national character and so on, which are highly creative and exploitative. By analyzing the history of Chinese food culture and the current lack of Chinese animation creativity, this article explores the feasibility of animating with the theme of Chinese food culture and adds new ideas and directions to domestic animation.