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这是一场众神狂欢的盛宴,消费习惯、销售渠道、营销方式的变革,如何改写零售的未来?当“1111”这四个数字赫然出现在汪程鹏的头发上,的确有些抢眼。“我昨天加班后去剪的头发,快12点了,我跟那个师傅打了个电话,让他等着我,还不错吧?”新发型,是这位海鸥表淘宝旗舰店负责人迎战购物节的必备举动之一。在以前的某个推广活动中,他曾把海鸥表的LOGO“刻”在自己头上。三年前,以阿里巴巴旗下淘宝为首的电子商务网站率先在中国打出“网络购物节”的概念,在“11月11日”这个有着丰富内涵的日子,通过多种营销方式和促销手段,吸引商家和消费者广泛参与,
This is a feast of the gods carnival, consumer habits, sales channels, changes in marketing methods, how to rewrite the retail future? When the “1111” these four figures impressively appeared in Wang Chengpeng hair, indeed some eye-catching. “I cut the hair yesterday after work overtime, almost 12 o'clock, I called the master made a phone call, let him wait for me, not bad, right?” “New hairstyle, is the seagull watch Taobao flagship store owner One of the must-have activities for the festival. In a previous promotion, he had the Seagull watch LOGO ”engraved “ in his own head. Three years ago, the e-commerce website led by Alibaba's Taobao took the lead in playing the concept of ”online shopping festival“ in China. On the day of ”November 11" with rich connotation, through various marketing methods and Promotional tools to attract businesses and consumers to participate widely,