论文部分内容阅读
三年前,曾文祺只身从台湾来到苏州明基,开辟明基在中国内地的市场。作为计算机外设厂商,当时苏州明基在内地的业务主要是OEM定制,贸易伙伴是全国各地的PC厂商。那时,曾文祺一个人飞来飞去地谈生意,春种秋收,做的是一年一度的买卖。三年后,曾先生不仅在内地树立了明基的品牌,建立了强有力的销售渠道,而且带出了一支精干的营销队伍,更重要的是在苏州明
Three years ago, Zeng Wentao came to BenQ, Suzhou from Taiwan alone and opened up BenQ’s market in mainland China. As a manufacturer of computer peripherals, at that time, Suzhou BenQ’s business in the Mainland was mainly OEM customization, and its trading partners were PC manufacturers across the country. At that time, Zeng Wenchao flew up and down to talk about business, and the spring and autumn harvest was to make an annual sale. Three years later, Mr. Zeng not only established the BenQ brand in the mainland, established a strong sales channel, but also brought out a capable marketing team, and more importantly, in Suzhou.