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伴随着互联网等新兴传播技术的迅猛发展,当前,传统媒体已经到了革新图存的重要关口。面对严峻形势,推动传统媒体和新兴媒体融合发展刻不容缓,必须跟上时代发展步伐,加快融合发展进程,这是主流报业集团所要肩负起的历史责任。那么,具体到羊城晚报报业集团,融合转型之路该怎么走?作为拥有多方面专业内容生产能力的传播机构,传统报业集团要通过
With the rapid development of emerging communication technologies such as the Internet, at present, the traditional media has reached an important juncture of innovation. Faced with the grim situation, it is imperative to promote the integration and development of traditional media and emerging media. We must keep up with the development of the times and accelerate the process of integration and development. This is the historical responsibility to be shouldered by the mainstream newspaper groups. So, specific to the Yangcheng Evening News newspaper group, how to integrate the transformation of the road? As has a wide range of professional content production capacity of the media, the traditional newspaper group to pass